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A business always operates with a clear profit orientation. However, without proper strategies, a business will struggle to grow and may even face difficulties in reaching its break-even point (BEP). One key approach to keeping your business running and profitable is through effective cash flow management.
In simple terms, cash flow is a financial concept that indicates the amount of money coming in and out of a company or bank account over a certain period. By analyzing the dynamics of this cash movement, you can determine whether your business is profitable or operating at a loss.
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As you may know, the government has announced adjustments to the VAT rate at 12%. While this policy might be strategic for the country, entrepreneurs like you must respond appropriately. A misstep in strategy could lead you to a negative cash flow situation.
Here are at least five factors that can put your business in this position:
There are several strategic ways to manage your cash flow effectively, ensuring positive outcomes for your business. These strategies can also help you avoid negative cash flow, which could ultimately lead to bankruptcy.
Regularly monitor your cash flow, record all transactions, and make projections for the future. This provides the data needed to plan better strategies.
It’s even more effective if you review past transaction histories to identify patterns during specific periods. This insight can help you turn potential losses into profits.
The concept of emergency funds isn’t just for personal finances; it’s also essential in business to handle sudden changes. With the VAT adjustment to 12%, you must adapt wisely.
Although the government has clarified the new VAT concept, the changes already in effect cannot be ignored. Emergency funds help maintain cash flow stability and act as a buffer against major disruptions affecting your business foundation.
Ensure all payments are made according to the contracts agreed upon with partners. During contract discussions, payment schedules should be aligned with your cash flow.
Delays not only disrupt your schedule but also incur penalties, which burden your finances and make it harder to recover from a negative cash flow.
The same principle applies to payments from clients or customers. Consider offering incentives for timely payments and ensure that payment methods are convenient to encourage prompt settlements.
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Business investments aim for future profits, but they should only be made after fulfilling essential company needs, such as operational costs and emergency funds.
If you have extra “idle money,” consider investments. However, ensure that you’ve carefully calculated the pros and cons so that any potential gains or losses are anticipated and manageable.
Regularly monitor your stock levels to ensure they are appropriate—not excessive nor insufficient. Properly calculated inventory helps you meet demand surges while avoiding additional costs from overstocking.
Many inventory management strategies can be tailored to suit your business model.
Marketing and selling products require investments. By conducting in-depth analyses, you can identify the most effective channels and methods. Avoid overcommitting to any particular method to prevent significant losses.
Numerous brands have achieved excellent marketing outcomes with minimal expenses, significantly boosting sales with relatively small investments. Analyze carefully and consider alternative media that target a specific market niche for your products.
Developing the best strategy and executing it with discipline are fundamental to achieving ideal cash flow. However, don’t ignore or deny the potential for worst-case scenarios.
Having a reliable “safety net” is crucial to facing risks that could destabilize your business. A suitable Business Insurance policy from PT AXA Insurance Indonesia could be an ideal option to safeguard your business from significant losses that could also impact your personal finances.
Being an entrepreneur is not an easy path, despite the significant potential for long-term profits. It’s vital to stay informed about industry dynamics and fundamental changes introduced by the government, such as the VAT increase to 12%.
With better knowledge of market and industry conditions, you can take preventative measures against upcoming challenges and leverage opportunities that arise from them.
By having the right Business Insurance, such as the SmartBusiness Insurance product from AXA Insurance Indonesia, it will provide solutions to risks that arise while you run your company.
Its benefits are diverse and provide the sense of security needed for your business to grow well. Starting from asset protection, employee protection, operational continuity assurance, to the overall financial stability of the business when major events occur that disrupt the business.
Without the right Business Insurance, you may experience truly significant losses that disrupt your personal life.
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Ultimately, the insights on maintaining positive cash flow aim to help your business improve over time. As an entrepreneur, it’s equally important to stay open to all possibilities, including strategic measures to address unfavorable conditions.
With PT AXA Insurance Indonesia and its product SmartBusiness Insurance, you can maximize business growth. Its comprehensive benefits include coverage for operational interruptions, employee-related risks, and unforeseen challenges. Hopefully, this article about cash flow proves useful, and you can entrust your Business Insurance needs to the reliable products offered by PT AXA Insurance Indonesia!
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